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Corporate communications strategy

Summary

This Corporate Communications Strategy sets out Great Yarmouth Borough Council's overarching approach to effective communications across the authority. A co-ordinated and targeted approach to internal and external communications is vital to supporting the delivery of the public and corporate priorities, as set out in the Corporate Plan, helping to result in actual success and perceived success.

This is a five-year strategy, supported by a one-year action plan for 2017/18, which will be reviewed at the end of the period. This strategy incorporates all communications platforms. The strategy has been developed with input from senior officers and those who will be involved in implementing the actions.

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