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Mayor helps Hemsby launch itself as an eco-resort

One of Norfolk's top tourist destinations has launched itself as a sustainable resort after embracing a project aimed at promoting sustainability.

Asa Morrison, the Mayor and Mayoress of Great Yarmouth, Cllr Smith, Sheila Oxtoby, Paula Boyce, Cllr Noel Galer, crew member from Hemsby Lifeboat stand around new Hemsby sign

Businesses in Hemsby, a popular tourist attraction and resident favourite in Great Yarmouth, have launched multiple schemes over the last six months to help promote sustainability during their busy summer season thanks to a project called FACET.

Tourists and residents visiting the resort are encouraged to join the tourism industry in their fight against plastic pollution and food waste by being more 'green' on their visits by participating in FACET projects. Current FACET projects ongoing in Hemsby include the Hemsby Cup, the Hemsby #BottleshipsGY, the Community Fridge and Smart Bins.

Mayor Plant launched the seaside town as an "eco resort" on Tuesday 16, August with an event held at the new Richardson's Café. The afternoon saw His Worship unveil a new selfie sign for the village on Beach Road, encouraging residents and visitors to take a 'selfie' and promote the resort across social media.

Cllr Plant, Mayor of Great Yarmouth, said: "Working together we can make a sustainable and successful future for homegrown tourism, for our residents and our visitors, and for our children and their children.

"That may start with snapping them in a selfie here, but it can lead to so much more."

The FACET (Facilitate the Adoption of Circular Entrepreneurship in the Tourism and leisure sector), project is a €3.8 million EU Interreg 2 Seas project, which aims to encourage adoption of Circular Economy solutions in the tourism industry through multiple channels including gamification and behavioural change. The FACET project is delivered by Great Yarmouth Borough Council and Norfolk County Council.

Any businesses wanting to get involved should contact to express interest.

Last modified on 06 September 2023

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